Digital U: How to Gain Likes and Influence News Feeds

Digital marketing has taken center stage, but to be effective, you need the right strategies. To whom should you reach out to promote yourself? How often and what do you post? Which social media reaches your audience? Anne Moss Rogers, co-founder and creative director of Impression Marketing, shares her knowledge of branding, advertising and copywriting in the digital world.

PencilDate:
Wednesday, August 31, 2016

PencilTime:
6:00 pm – 8:30 pm (Meet & Greet at 6:00; program starts at 6:45)

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Location:
Firehouse Theatre 1609 West Broad Street

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Price:
$12 – Members; $15 Non-members ($5 for students)

Click here to register today!

 

 

MODERATOR

Melissa Scott Sinclair

Melissa Scott Sinclair profileMelissa Scott Sinclair spent seven years as a reporter for alt-weekly Style in Richmond, Va. and The Virginian-Pilot in Norfolk. She has written about communes, Confederates, mutant catfish and murderous houseguests, winning 21 awards from the Virginia Press Association. In 2012 she was honored with a Best in Show award for her work on an in-depth series examining the lingering legacy of Richmond’s role in the Civil War.

SPEAKER

Anne Moss Rogers

Anne Moss ProfileAnne Moss Rogers is co-founder and creative director of Impression Marketing, a full-service, results-oriented marketing agency. As a branding, advertising and copywriting specialist, Anne Moss has focused her talents on digital marketing since 1995. Rogers is a columnist for Richmond Times Dispatch and American Marketing Association Health Services Magazine.

THE LOCAL PUB: WRITING ADVICE FROM RICHMOND EDITORS

Phaedra-Hise-2015 Profile pic

Phaedra Hise

The Writing Show LogoRichmond is a winning combo for writers: Fantastic vibe plus terrific local publications. Phaedra Hise, freelance writer and Contributing Food Editor at Virginia Living, moderates a panel of editors from a cross section of Richmond publications, Jessica Haddad, Richmond Magazine, Karen Schwarzkopf, Richmond Family Magazine, and Matt Dewald, University of Richmond Magazine.

Our experts will talk about their submission process, advice for breaking in, and insider tips for freelancers. Don’t miss local pub night!

PencilDate:
Wednesday, July 27, 2016

PencilTime:
6:00 pm – 8:30 pm (Meet & Greet at 6:00; program starts at 6:45)

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Location:
Firehouse Theatre 1609 West Broad Street

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Price:
$12 – Members; $15 Non-members ($5 for students)

 

Click here to register today!

 

MODERATOR

Phaedra Hise

Phaedra-Hise-2015 Profile picAs a freelance writer and editor, Phaedra Hise explores the trends and drama inherent in entrepreneurship, business, adventure, food and drink. She is the author of five nonfiction books. She is a former Contributor to CNN Money, former Staff Writer for Inc. and current Food Editor for Virginia Living. Phaedra has been the online editor for Inc., Senior Editor for Colloquy and Executive Editor for Edible Richmond.

Her award-winning work has been anthologized and published in the Washington Post, Wall Street Journal, Glamour, Salon, Forbes, Popular Mechanics and Smithsonian. Her most recent book is The Secret Life of Hoarders.

Phaedra has appeared on CNN, Al Jazeera America, CNBC and national radio as an expert commentator, and speaks regularly at conferences and universities about writing. She lives in Richmond, Virginia with her husband, a former chef. Her social media feed is full of food photographs.

Twitter and Instagram @HiPhaedra
Web: virginialiving.com
Web: www.aerobat.com

SPEAKERS

Jessica Ronky Haddad

Jessica Haddad profileJessica Haddad is an award-winning journalist with more than 20 years’ experience writing, editing and project-managing print and digital content. She is a versatile writer who delivers clear, concise and engaging copy on nearly any topic. Her specialties include feature writing, web development and content management, writing for the web, project management, e-mail marketing, integrated communications strategy, social media, internal communications, copy editing, and AP style.
Twitter: RHomeMagazine
Web: richmondmagazine.com/home/r-home

Karen Schwarzkopf

Schwartzkopf_Karen profile photoKaren Schwartzkopf has her dream job as managing editor of RFM. Wife, mother, arts and sports lover, she lives and works in the West End with her family: husband Scott, who not coincidentally is RFM’s creative director, and their daughters—Sam, Robin, and Lindsey. You can read Karen’s take on parenting in the Editor’s Voice.
Twitter: RFMToday
Web: richmondfamilymagazine.com

Matt Dewald

Matt Dewald profile photoMatt Dewald is Editor, University of Richmond Magazine, the alumni magazine and the law school alumni magazine at University of Richmond in Virginia. Prior to that, he was director Erma Bombeck Writers’ Workshop, the country’s largest humor and human-interest writers’ workshop, hosted every two years at the University of Dayton, the alma mater of Erma Bombeck. He also served as Associate director, communications at the University of Dayton and Editor of University of Dayton Magazine, editor of Dayton Educator magazine, writer and editor for variety of other print and online publications.
Twitter: mdewaldRVA
Web: Magazine.richmond.edu

June 29 Writing Show – Writer with a Capital W: Treating Yourself as a Professional

June Writing Show - Writer with a Capital W: Treating Yourself as a Professional graphic

Your dabbling days are behind you. Your work as a writer is a source of satisfaction, pride, and potential income. If you expect others to take you seriously as a writer, you must to be the first to do so.

Lamar Giles, a nationally known and accomplished Young Adult author, will talk about his journey in becoming a Writer. He’ll discuss the both the internal and the external transformation and what you can do now to facilitate the process.

 

 

Internal Transformation

  • Discover why becoming a Writer with a capital W has to start from inside
  • Debunk fears that may hold us back
  • Learn how to nurture the right mind set
  • Take pride in your work

External Transformation

  • Treat your writing as a business
  • Schedule writing appointments and show up ready to work
  • Follow the steps you can’t skip: write, finish your projects, get your work out to readers
  • Value your work so others will do the same

Don’t miss this opportunity to learn how you can invest in yourself as a business, show up for work ready to produce, and place value on yourself and your work.

Pencil

Time:
6:00 pm – 8:30 pm (Meet & Greet at 6:00; program starts at 6:45)

Pencil

Location:
Firehouse Theatre 1609 West Broad Street

Pencil

Price:
$12 – Members; $15 Non-members ($5 for students)

Click here to register today!

 

 

SPEAKER

Lamar Giles profile photoLamar Giles writes novels and short stories for teens and adults. He is the author of the 2015 Edgar® Award Nominee FAKE ID, a second YA thriller ENDANGERED, a third, currently untitled YA novel from HarperCollins, as well as the forthcoming YA novel OVERTURNED from Scholastic Press. Lamar Giles is a founding member of We Need Diverse Books. He resides in Virginia with his wife.

 

 

 


We’re delighted to announce that this show is sponsored by O’Hagan LLC. We are so appreciative for their support of our community and the literary arts.

 

O'Hagan Attorneys Advisors logo

 

 

 

 

 

 

May 25 Writing Show: Editing for Emotional Impact

Editing for Emotional Impact graphic - a lightning bolt hitting a treeEditors and agents are looking for a book they can fall in love with. They want a character they care about and a story that makes them feel something. But how does an author accomplish that? May’s Writing Show is all about identifying important moments in your story and nailing them. We’ll talk about big issues like pacing and voice, and we’ll talk about zooming in on a scene and capitalizing on opportunities for surprise, humor, or emotional intensity. Published authors will share their secrets for tapping into emotions that will bring heart to any story.

 

 

SPEAKERS

Anne Blankman, Sadeqa Johnson, Ginger Moran, and Moderator Robin Farmer

Anne Blankman, Sadeqa Johnson, Ginger Moran, and Moderator Robin Farmer

 

Pencil

Time:

6:00 pm – 8:30 pm (Meet & Greet at 6:00; program starts at 6:45)

Pencil

Location:
Firehouse Theatre 1609 West Broad Street

Pencil

Price:
$12 – Members; $15 Non-members ($5 for students)

 

SPEAKERS’ BIOS

Anne Blankman profile photo

Anne Blankman may have been meant to be a writer because her parents named her for Anne of Green Gables. She grew up in an old house with gables (gray, unfortunately) in upstate New York. When she wasn’t writing or reading, she was rowing on the crew team, taking ballet lessons, fencing and swimming. She graduated from Union College with degrees in English and history, which comes in handy when she writes historical fiction. www.anneblankman.com

 

 

Sadeqa Johnson profile photoSadeqa Johnson, a former public relations manager, spent several years working with well-known authors such as JK Rowling, Bebe Moore Campbell, Amy Tan and Bishop TD Jakes before becoming an author herself. Her debut novel, Love in a Carry-on Bag is the recipient of the 2013 Phillis Wheatley award for Best Fiction. Second House From the Corner is her second novel and was released on February 9th. She’s been living in Richmond for 11 months and so far she loves it, except when the schools close for an of inch of snow! www.sadeqajohnson.net

 

Ginger Moran profile photoGinger Moran is a teacher, published writer, and single mom of two boys. Her areas of expertise are in fiction and creative nonfiction writing, editing, and creative survival. With a Ph.D. in Literature and Creative Writing, Ginger teaches fiction and memoir writing at the university level and with private clients. She has published in Salon.com, Oxford American, The Virginia Quarterly Review, and Feminist Studies among other journals and magazines. Her first novel, The Algebra of Snow, was nominated for a Pushcart Editor’s Choice Award.

MODERATOR

Robin Farmer profile photoRobin Farmer is a freelance professional writer, whose work has appeared in The Washington Post, TheRoot.com, College of William and Mary Alumni Magazine, Richmond Magazine, and Black MBA Magazine. She has written thousands of stories as a reporter for the Hartford Courant and The Richmond Times Dispatch.  Her investigative projects and education coverage led to her selection as one of 12 American journalists chosen for a year of customized study and international travel as a Knight-Wallace Fellow at the University of Michigan. Robin has taught journalism and lectured at Virginia Commonwealth University, and a seasoned storyteller, she also enjoys writing screenplays and is a member of the Virginia Screenwriters Forum.

June 24th Writing Show – Writing for Girls

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For our June Writing Show, James River Writers is teaming up with Richmond Young Writers and the Girls of Summer to present Writing for Girls. We will discuss what it means to write for girls–both young and not-so-young.

  • Does it mean your protagonist is only female?
  • Does it mean your readers can’t be boys?
  • How do diversity and gender roles play into developing children’s and YA (Young Adult) fiction, nonfiction, and poetry that resonates with today’s girls?

Rebekah Pierce will moderate the discussion. JRW is excited to welcome Sarah McGuire, author of the debut novel Valiant, to the stage and to introduce Odessa Hott, who is a Richmond Young Writer.

$12 members | $15 non-members | $5 students

Social: 6pm | Show: 6:45pm

Wednesday, June 24th

FIREHOUSE THEATRE

1609 West Broad Street (free parking at Lowe’s)

Click here to register today!

The Girls of Summer is a summer reading list focused on stories for strong girls, curated by Meg Medina and Gigi Amateau.

Richmond Young Writers was founded in the summer of 2009 at Chop Suey Bookstore with the intention of introducing young people to the joy of creative writing through workshops taught by professional writers in the community.

May Writing Show – Writing Virginia into Non-Fiction

Map_VirginiaMemoirs are made about growing up in Virginia. Documentaries are filmed about the people and places here. Numerous periodicals explore all aspects of life in our diverse state. We have big cities, small towns, swamps, beaches, mountains, and farms. Our stories are as varied as our history.

Explore how to make Virginia a part of a non-fiction work with literary agent Howard Yoon, photojournalist John Henley, and moderator Kristen Green. Topics will include:

  • How Virginia offers us landscapes and places with real-life stories
  • Ideas for exploring the stories, places, and people of Virginia
  • What writing close to home does for non-fiction
  • The forms of non-fiction we’ve seen in Virginia–journalism, documentaries, and more…

$12 members | $15 non-members | $5 students

Click here to register today!
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August 26th Writing Show: Writing Virginia into Your Fiction

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For our August Writing Show, James River Writers travels the Commonwealth in search of stories short and long.

Virginia has mountains, valleys, cities, small towns, beaches, rivers, and enough history to inspire any type of legendary character, not to mention the everyday places and people with which we interact. All this informs stories that range from the current Loving film detailing the fight for inter-racial marriage rights to every child’s favorite, Misty of Chincoteague–and that’s just the Eastern Shore. Add in novels such as Bridge to Teribithia, The Wettest County in the World, Roots, Flowers in the Attic, and Gods and Generals, best sellers that have all been adapted into hit films, and its clear that Virginia works as a setting for almost any type of fiction.

As playwrights, authors, and screenwriters, how do we write Virginia into our fiction?

How do Virginia locations influence our settings?

With travel and writing tips, our panelists share personal experiences about including the state in their research, production, and work.

Because Virginia is also for lovers of the written word.

Click here to register today!

 

 

$12 members | $15 non-members | $5 students

Social: 6pm | Show: 6:45pm

Wednesday, August 26th

FIREHOUSE THEATRE

1609 West Broad Street (free parking at Lowe’s)

 

(more…)

March Writing Show – Life After Rejection: What To Do Before You Query Again

Stephen King, J.K. Rowling, Roald Dahl. Even these authors have been rejected. So how do you pick up and get going again? And what rational steps should you take to reevaluate your rejectedwork and submissions before you query again?

Join panelists Lisa Hagan and David Morgan, and moderator Kris Spisak for discussions and Q&A. Stay for the second half when coach Sarah Beth Jones will help provide tangible ways to get reenergized and stay motivated.

Some questions the panel will address include

Does your query match the quality of your book?
• Are you querying the right agent or publisher?
• Does your book need to be edited?
• Is networking your missing component?
• At what point do you call in professional help?

 

(more…)

2015 Writing Show Season Announced

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The programming for 2015 was designed with your comments and suggestions in mind and is adapting to meet your writing craft and business needs.

Entertaining and interactive, The Writing Show has been described as:

  • Inside the Actor’s Studio meets the New York Times bestseller list.
  • The Tonight Show meets the art of writing.

It’s inspiring. It’s fun. And it’s only happening live in Richmond. (more…)